Using
the Business Development-Capability Maturity Model (BD-CMM)®,
an organisation can assess the maturity of its business
development processes—Initial, Repeatable, Defined, Managed,
or Optimising. As you achieve higher levels, measurable
benefits accrue:
- Improved Predictability. More accurately project
revenue
- Increased Control. More precisely estimate business
development costs.
- Enhanced Efficiency and Effectiveness. Achieve the
twin goals of winning more and reducing costs.
- Greater Visibility. Proactively address risks
throughout the capture cycle.
Capability Maturity Model and
CMM are registered trademarks of the Carnegie Mellon
Software Engineering Institute
Contains:
- an overview of
BD-CMM, including how to apply it to improve your BD
processes
- for each level of
the BD-CMM, a description of the key processes, and
the key actions required to achieve that level
This publication
is available to
purchase online>.
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