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Shipley statistics:

 • 82% win rate on pre-RFP engagements

 • We help clients with over $200Bn in bids a year

 • Trained over 30,000 BD professionals

 • Clients include 43 of top 50 Fortune 500

 • Over 900 consultants worldwide

 • Offices in US, UK, Europe and Asia Pacific

 

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  “I can’t get everyone to focus on the same message  
         
"Shipley took what was essentially a “mystic black art” and brought it into the daylight for both my staff and myself."
—Business Development Director
  Large tenders are very complex sales, and need special techniques to win them. For the more than $200Bn in tenders that our clients engage us for each year, we use a number of simple techniques to create a single set of messages, and make sure that they are delivered at all stages of the opportunity: pre-tender influence, tender response and post-tender oral presentations.

A few key ideas are:

  • develop the Executive Summary early, so that you can use it internally to keep everyone on message
  • make sure you have a written proposal strategy that links (for your own benefit) each major proposal theme to a desired sales outcome
  • make sure that each message takes into account what your competitors are likely to claim, and what the client is likely to think of them, and of you

We will help by: